Agribusiness Value Chain Analysis

The definitions and key concepts of Value Chain; value chain creation process, value chain activities, Outsourcing value chain activities; Technology and the Value Chain (Inbound Logistics Technologies; Operations Technologies; Outbound Logistics Technologies; Marketing and Sales Technologies; Service Technologies), Differentiation and the Value Chain, Cost Advantage and the Value Chain.

Course Objectives

• To impart knowledge and skill in the fundamental value chain concepts with regard to animal production systems and clusters
• To equip learners with knowledge on how to carry out value analysis on different products.

Learning outcomes
At the end of this course unit, learners should be able:

• Know basic concepts of product standards and international requirements in trade.
• Appreciate Porter’s value chain analysis as a tool to enhance competitiveness.
• Advise commercial farmers and industry operators on the process of delivering farm products ‘from farm to fork.